Category Archives: Predictive Analytics

In social analytics, maturity is relative

At Altimeter Group, we’ve been measuring the state of social business for several years now. Each year brings new shifts. Some are surprising, others not so much. This year’s theme, in “The 2015 State of Social Business,” by my colleague … Continue reading

Posted in Altimeter, behavior, content measurement, Listening, Predictive Analytics, Social Analytics, Social media measurement, Uncategorized | Tagged , , , , , , | Leave a comment

Is your data cheating on you? Five life lessons from the Ashley Madison hack

If you’re not one of the 37 million people whose data was hacked in the Ashley Madison breach, you can breathe a sigh of relief. Sort of. The Ashley Madison story may be great for a few news cycles of schadenfreude, … Continue reading

Posted in altimeter group, behavior, data privacy, data security, digital ethics, Ethics, Internet of Things, Predictive Analytics, Privacy, social data ethics, Susan etlinger, Uncategorized | Tagged , , , , , | Leave a comment

Seeing through the customer’s eyes: the emerging science of photo analytics

I recently had the opportunity to moderate a panel at Oracle Data Cloud Summit 2015, and to deliver a speech at SDL Innovate. The themes, respectively: “Listening to the Customer’s Voice,”and “Unlocking the Value of Social Data.” But it’s not just … Continue reading

Posted in Uncategorized, Crisis, Social media measurement, Social Analytics, Sentiment Analysis, Predictive Analytics, Big Data, Real-Time Enterprise, Analytics, Social Data, Artificial Intelligence, digital ethics, content marketing, content measurement, Photo Analytics | Tagged , , , , , , , , , , | 1 Comment

Three Implications of ‘POPI’: South Africa’s New Legislation on Data Hoarding

There probably won’t be a TLC reality show about it anytime soon, but the concept of “data hoarding” is real, and it’s about to be declared illegal in South Africa, according to an article last week by ITWeb SA. The … Continue reading

Posted in Analytics, Big Data, Data Science, data security, Ethics, Internet of Things, Policy, Predictive Analytics, Privacy | Tagged , , , , , , , , , | Leave a comment

New Research: What Do We Do with All This Big Data?

In September, I had the opportunity to speak at TED@IBM in San Francisco about the implications of a data-rich world, and what we can do, as businesspeople, citizens, and consumers, to use it to our best advantage. Since then, I’ve … Continue reading

Posted in Altimeter, Analytics, Big Boulder Initiative, Big Data, Data Science, Ethics, Innovation, Predictive Analytics, Research, Social Data, social data ethics, VoC | Tagged , , , , , , , | Leave a comment

2015: The Year of Data Strategy

I’m not generally a fan of annual predictions; they always remind me of a carnival in which you’re encouraged to “pay no attention to the man behind the curtain”; you almost never win the giant teddy bear. So I apologize … Continue reading

Posted in Altimeter, Analytics, Big Data, Data Science, Ethics, Innovation, Predictive Analytics, Quantified Self, Real-Time Enterprise, Social Data, social data ethics | Tagged , , , , | 1 Comment