Category Archives: Uncategorized

The Trust Imperative: A Framework for Ethical Data Use

Consider this: Consumers don’t trust the way organizations use their data. CEOs are concerned that lack of trust will harm reputation and growth. People who don’t trust companies are less likely to buy from them. Yet the default option for businesses … Continue reading

Posted in altimeter group, Analytics, Artificial Intelligence, behavior, Big Data, data privacy, Data Science, digital ethics, Ethics, Internet of Things, Law, Privacy, social data ethics, Uncategorized | Tagged , , , , , , , , | Leave a comment

Is Twitter Obligated to Preserve Politicians’ Deleted Tweets?

Politicians everywhere are probably celebrating like crazy this week. The Sunlight Foundation, an organization dedicated to making politics accountable and transparent, was just told by Twitter that it would no longer have access to its developer API, which enabled the site’s … Continue reading

Posted in data privacy, digital ethics, Digital Media, Law, social data ethics, Social media, Twitter, Uncategorized | Tagged , , , , , , , , , | Leave a comment

Seeing through the customer’s eyes: the emerging science of photo analytics

I recently had the opportunity to moderate a panel at Oracle Data Cloud Summit 2015, and to deliver a speech at SDL Innovate. The themes, respectively: “Listening to the Customer’s Voice,”and “Unlocking the Value of Social Data.” But it’s not just … Continue reading

Posted in Analytics, Artificial Intelligence, Big Data, content marketing, content measurement, Crisis, digital ethics, Photo Analytics, Predictive Analytics, Real-Time Enterprise, Sentiment Analysis, Social Analytics, Social Data, Social media measurement, Uncategorized | Tagged , , , , , , , , , , | 1 Comment

What the end of the Twitter-DataSift partnership means for customers

Disclosures Let’s get this out of the way right up front. DataSift is a client of mine at Altimeter Group. I am closely connected to Twitter via my role as a board member of the Big Boulder Initiative, of which … Continue reading

Posted in Analytics, Big Boulder Initiative, DataSift, Facebook, Sentiment Analysis, Social Analytics, Social Data, Social media, Social media measurement, Twitter, Uncategorized | 2 Comments

Who will win the cloud wars? (Hint: wrong question)

Like many analysts, I’ve spent the last month or so crisscrossing the country looking at clouds*: marketing clouds, sales clouds, service clouds. I’ve been on busses, at dinners, in keynote speeches and presentations and one-on-one meetings. I’ve collected more badges … Continue reading

Posted in Adobe, cloud computing, Oracle, Salesforce, Sprinklr, Uncategorized | Tagged , , , , , , , , , , , , | 1 Comment

SXSW15 Redux: What happens at SX spreads everywhere

First, let’s get this out of the way: every year, SXSW regulars say the festival has jumped the shark. It’s too big, there are too many panels, and they’re poorly curated. It’s impossible to get anywhere. Too many lines, too … Continue reading

Posted in Artificial Intelligence, Big Data, data privacy, Data Science, data security, digital ethics, Ethics, Policy, Privacy, Social Data, social data ethics, Uncategorized | 3 Comments

This week in #digitalethics: the useful versus creepy problem

Remember when we were twelve, and we thought the funniest thing ever was to play the game where you add the phrase “in bed” to every sentence? As the mom to a middle-schooler, I’m rapidly being re-introduced to this delightful … Continue reading

Posted in Artificial Intelligence, behavior, Big Data, Data Science, Ethics, Innovation, Internet of Things, social data ethics, Television, Uncategorized | 1 Comment